Last Updated on November 3, 2021 by Kelly Thoreson
One of my students in the Badass Bloggers Facebook group asked a great question: how do I write long form content without repeating myself?
The answer may surprise you (hint: it has nothing to do with writing).
Let’s take a look at how to write long form content without rambling or repeating yourself so you can keep readers on page and engaged!
How to Write Long Form Content Without Repeating Yourself [Video]
Links Mentioned in the Long Form Content Video
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👉 Join the Badass Bloggers Facebook group here!
Long-Form Content is Queen
“The average blog post today has 1,236 words. That’s 53% more than the average blog post six years ago.” (Source: Oberlo)
What does that mean?
It means long-form blog content is continuing it’s slow, but prolific, rise in 2021.
Benefits of writing long-form content:
👉 Google prefers long-form posts (source: SerpIQ)
👉 Long content gets more backlinks than shorter content (source: Hubspot)
👉 Long-form content gets shared on social media platforms more than short-form content. (source: Hubspot)
Posts that are 2250 – 2500 words long get more social shares than any others.(Source: Hubspot)
The icing on the cake?
I believe that well-written long-form content will outperform shorter posts in the long-run.
Because, year-over-year, long-form statistically rises to the top.
That means you put in the work once and then maintain it instead of constantly churning out 500 word posts on an exhausting, never-ending hamster wheel.
Then, you sit back and enjoy better search rankings, more backlinks and increased social shares.
That’s some pretty sweet icing. 🧁
Long-Form Content Writing Resources
Ok, now that you know why you should be writing long-form, here are resources to help you get started:
👉 Because, “long-form” means something different for every keyword, read this: What is the Perfect Blog Post Length? (+ Free Workbook!)
👉 TL;DR: How to Know When a Long Blog Post is Too Long
👉 How to Write Long Form Content Without Repeating Yourself
You Can Write Long Blog Posts Too!
There’s much ado about long-form content in blogging communities.
I see so much stress around the topic!
We have collectively whipped ourselves into Teacup-Chihuahua-like anxiety … all about writing 2,000+ words.
I want you to know that you can write bitch’n, long-form content, that’s positively oozing value from every pore … and you can do it in a monk-like state of calm.
It just takes practice.
Long Form Content Video Transcript
Today’s topic comes to us from a member of my badass bloggers Facebook group.
She asked how do I write long form content without repeating myself.
That is a great question.
And it’s something that a lot of bloggers struggle with.
So I can’t wait to dive in.
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